Job Description
The role of the Digital Marketing Coordinator Germany, will be responsible to oversee the localization of the New Era E.com in Germany and support the team to ensure a high consumer experience. This role reports into the Marketing Manager – Germany.
Responsibilities
Execute all elements of New Era’s Ecom localisation project including but not limited to; translations and proof reading of product description, marketing campaign taglines, product, ecommerce generic copy, email copy, etc.
- Translate and check each product in given timeline for launch and manage fitting SEO content
- Support on every paid campaign by EMEA communication team by giving translations in timely manner
- Work closely with the communication team by delivering high quality and consumer facing product copy, social media and newsletter translations to further focus the digital New Era experience.
- Provide regional insight into user experience on neweracap.eu specifically on local nuances.
- Report on regional key dates and consumer shopping patterns, including on local licences and relevant sporting moments to facilitate a true localised E-com experience.
- Help in any specific testing projects that require regional input.
- Collaborate with the web team to generate reports on initiatives that are specific to regional executions.
Knowledge and Experience
To apply you must have/be:
- A background in copy writing, Marketing,or equivalent
- High degree of both German and English language proficiency
- A basic understanding of digital marketing practices.
- Able to write copy in local language.
- A highly collaborative and communicative person with the ability to learn in a fast-paced environment.
- Able to work on the full Microsoft office suite especially Excel, and Outlook.
- Knowledge of AKENO and Shopify is a plus