Performance Marketing & Retail Media Expert for Mainland Chinese Market
We are seeking a seasoned Performance Marketing & Retail Media expert consultant in the Chinese market to help our client, a leader in the ad tech sphere, to seamlessly launch their turnkey ad serving platform localized for the Mainland Chinese market.
Overview
As a Subject-Matter Expert (SME) in Performance Marketing & Retail Media for the Mainland Chinese market, you will participate in our localization process with our Creative Team (located in Europe, the U.S., and Asia) to ensure that the Simplified Chinese localized version of our client’s ad serving platform will deliver as seamless experiences for Chinese-speaking digital & performance marketing strategists and managers in eRetail, eCommerce, and retail media networks as its English original version has been for English-speaking audiences.
You will be the final author and sculptor of the Simplified Chinese version by reviewing, validating and reworking our bilingual team’s Chinese translation work of the U.S. original ad serving platform.
Responsibilities
Our Creative Team will rely on you for the following:
- Precise, updated terminology used in the Mainland Chinese performance & retail media marketing sphere.
- Creative problem solving skills based on your seasoned expertise.
Note: Not all terms correspond between two languages. For the cases where the exactly corresponding terms are not found in Simplified Chinese to the English original terms, your industry expert insight and creative problem solving will shine out and lead us to the best adapted way of localizing the terms in question into Chinese.
- Test and evaluate our Simplified Chinese localized version of the ad serving platform and share detailed feedback (including your proposed fixes) with our Creative Team including questions and recommendations at both language level and feature level based on your insights and experience in the industry.
Qualifications
The talent we are seeking must have:
- Obsession with detail and analytical thinking.
- Sensitivity to language.
- 5+ years of hands-on experience in executing and managing data-driven digital & performance media experiences across the industry-leading platforms in social commerce and retail or social media spheres in China OR 2+ years of experience in Amazon ads
- A physiological condition where reading out trends and opportunities based on data analysis across the customer journey and being able to articulate hypotheses is part of your system.
- Up-to-date knowledge of the latest trends in the Chinese retail media e-commerce and digital media space
- Collaborative and strong communication skills
- Creative problem solving skills
- Native or near-native Chinese proficiency
Engagement details
- Engagement Type: Independent contractor on a project basis
- Work Location: Remote
Recruitment Process
Application submission → Screening → On-the-job testing phase (3 weeks) → Review → Pilot phase (3 months)
About Culture Flipper
Your Art
Your Words
Your Audience
Our Mission is to push boundaries and put people’s work on the map. We put your products and services (‘your art’) in your words for your audience based on a precise understanding of your work in its cultural context.
Who We Are
Culture Flipper is a localization expert group focused on brand experience.
Domain experts and writers in each country collaborate with language experts and UX experts to create a brand experience that gains audience trust in many different languages. Culture Flipper’s deliverables are not simply translated texts. What we deliver to our clients is a highly localized user experience. The tremendous impact of Culture Flipper’s methods of localization lies in our multi-step collaborative workflow where we take translation as the first step in creating vibrant experiences that aim to touch the hearts of the target audience in local languages.
The people of Culture Flipper are digital nomads who break free from conventions and enjoy lifestyles that allow them to be inspired and continuously reborn. It is Culture Flipper’s thrilling and deep-rooted mission to find methods of localization that moves audiences with experiments and new attempts to change people and the world.
Culture Flipper was born on January 17, 2017, and is a diverse and inclusive multicultural corporation with entities in California, U.S.A. and Busan, Korea.