Localization Academy

Digital Marketing Specialist

Own and lead our paid advertising strategy to drive developer-focused growth

We’re OnTheGoSystems – creators of WPML, the most popular translation plugin for WordPress. We’ve been fully remote since 2008, with over 100 team members in 40+ countries. Now we’re launching a new SaaS product – PTC (Private Translation Cloud) – aimed at software developers and small dev teams who need continuous, high-quality software localization.

We’re looking for a Performance Marketer who can set up, run, and optimize paid campaigns from end to end. You’ll be the owner of our paid acquisition engine.

What You’ll Do

  • Plan and run campaigns across Google Ads, Meta (Facebook), and Reddit
  • Set up pixels, analytics, audiences, goals, and conversion tracking
  • Test and iterate on ads, landing pages, creatives, and targeting
  • Drive traffic, leads, and sales for PTC – with a clear focus on ROI
  • Analyze campaign performance, produce reports, and improve based on data
  • Work closely with content, design, and IT teams to execute fast and well

What You Bring

  • Hands-on experience running and optimizing paid campaigns (especially for B2B SaaS)
  • Strong knowledge of conversion tracking and attribution (GTM, GA, Meta Pixel, etc.)
  • Comfort working independently and managing cross-functional input
  • Focus on results – not theory
  • Bonus: You’ve marketed to developers or technical buyers before

Your Support System

  • CEO: You report directly and get fast access to anything needed
  • IT team: Helps with GTM and technical setup
  • Content team: Supports writing – you specify what and review quality
  • Design team: Delivers creative assets based on your brief

Why Work With Us?

  • Trusted and profitable company with over 1.5M active sites using our tools
  • Remote-first since day one
  • Fast-paced environment where results matter
  • Freedom to own your work and deliver impact
  • Long-term team with zero tolerance for office politics

If you want full ownership, real influence, and the tools to grow a serious SaaS product – we’d love to hear from you.

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